Drybar launches products to complement boffo blowout business

Drybar, the firm that put blowouts about the beauty map, today (Jan. 4) announced the introduce of its first-ever manufacturer product line, which will be available exclusively at Sephora, QVC not to mention Drybar locations nationwide establishing March 2013, and located at http: //shop. thedrybar. com commencing today.

Founder Alli Webb, a new longtime professional stylist, spent several years making a complete line of appearance products and tools that will Drybar stylists country wide achieve the perfect blowout. "After trying practically every existing product line, " shows Webb, "I just couldn't find therapies were looking for in order to satisfy our very specific fashion needs. So I partnered with among the better labs in the world to generate exactly what we required at Drybar. "

In maintaining the bar theme, each product was aptly named, from the "Hot Toddy" Raise the temperature of Protector & Frizz Fighter to "Half Pint" Round Brushes with the "3-Day Bender" Curling In terms of iron. Each product has become painstakingly tested and tweaked with the help of more than 1, 000 Drybar stylists plus developed in collaboration having Drybar investor and panel member, Janet Gurwitch, who's going to be also the founder and even former CEO of Laura Mercier Skin care. "Alli's vision and passion continues to be impressive to watch, " shows Gurwitch, "She has identified a real niche in the marketplace and the performance for these products is truly for instance nothing I've ever experienced in hair-styling. "

The initial launch includes nine styling products:

• Happy Time Shampoo - Blowout Scrub ($23)
• Happy Hour Conditioner - Weightless Conditioner ($23)
• Hot Toddy - Heat up Protector & Frizz Killer ($33)
• Southern Belle - Volumizing Mousse ($25)
• Cream Soda - Smoothing Solution ($27)
• The Chaser - Shine teeth whitening Pomade ($28)
• 100 Proof - Smoothing Acrylic ($35)
• Money Maker - Adaptive Hold Hairspray ($25)
• Detox - Dry out Shampoo ($20)

And eight styling tools:

• Buttercup - Hair dryer ($190)
• The 3-Day Bender Being different Iron with rotating barrel or clip ($125)
• Smooth Operator Flatiron ($125)
• Lemon Drop Humid Brush ($15)
• Full and even Half Pint Through Brushes ($40/$35)
• Hold Me Tresses Clips ($16)
• The Afternoon After Shower Cap ($16)

Drybar riased the bar on beauty and hair salon services for customers busy by zeroing in in the simple concepts of simply no cut, no color, basically blowouts. The idea was a drug free for founder Alli Webb, a new long-time professional stylist, from a lifetime of frustration overpaying pertaining to blowouts at traditional salons.

There are 25 Drybar locations during the country (one right for Sunset Plaza in Rest of the world Hollywood, next door to celeb paint shop Blushington) that are favored by many the famous people, including Cindy Crawford, Emma Roberts, Jennifer Appreciate Hewitt, Zooey Deschanel, Elevated McGowan, Jessica Lowndes, Eliza Dushku, Whitney Slot, Maria Shriver, Nicky Hilton and many other things.

Appointments can often be booked online at world wide web. thedrybar. com.

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