CoverGirl reported, today May 17, it is first-ever major film sponsorship of Lionsgates really anticipated The Wanting for food Games: Catching Campfire. CoverGirl will launch time period of-its-kind creative advertising inspired by this film, featuring new services from the models upcoming Capitol Collection with the Hunger Games: Taking Fire, which will be announced afterwards.
Jennifer Lawrence, Liam Hemsworth, and Josh Hutcherson cause an all-star cast from the second installment of your Hunger Games franchise's, The Hunger Video games: Catching Fire. This trailer, which debuted survive month, has been recently viewed over 25 thousand thousand times on Facebook. The film provides to illustrate the actual exquisite splendor on the planet of the Capitol with rich detail, and then the films makeup office used CoverGirl supplements on set to set-up the films lavish, high couture feels.
With All the Hunger Games: Capturing Fire partnership, we would definitely redefine cosmetics partnership to film by using a fantasy-meets-reality beauty working experience, Esi Eggleston Bracey, VP together with General Manager, Global P&G Cosmetics distributed to The Makeup Examiner. The film stirred CoverGirl campaign popping out this fall truly will take beauty transformation our health in an aspirational, impressive fashion. All people at CoverGirl were definitely captivated by Suzanne Collins novels and therefore the first film, so were delighted to collaborate having Lionsgate on an extremely bold beauty partnership when using the release of Your Hunger Games: Taking Fire.
Over history year, CoverGirl has stood out within the beauty category using its addition of a few new spokeswomen, which includes Pink, Janelle Mone together with NERVO, who, combined with the brand, embrace beauty which has a sense of real individuality and fearlessness. CoverGirls partnership along with the Hunger Games: Catching Fire may be the latest expression with the brands passion and commitment to go on to break hurdles in beauty.
Lionsgate and CoverGirl can be celebrating the movie partnership within a Cannes Film Celebration Gala on Sat, May 18. More updates on this exciting partnership is going to be released on CoverGirls Facebook . com page, Twitter together with Instagram. The Starvation Games: Catching Fire is usually scheduled for United states release on November. 22.
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